Gigi C Bikinis is a modern collection of luxury swimwear founded 2016 by then 16-year-old Gianna "Gigi" Caruso and her mother, Tina. The company was founded on the belief that a great swimsuit should enhance your style—never inhibit it.

Born and raised in Southern California, Gigi grew up on the water. She is an avid boater, wakeboarder, snorkeler, and swimmer. The beautiful beachwear she loved to wear was far too delicate to withstand being an active lover of the beach and watersports. Unable to find pieces that reflected her personal style, she decided to take matters into her own hands.

Together with Tina—a former clothing designer and swimsuit model—Gigi began deconstructing and cutting up her old swimsuits and refashioning them into chic styles that are glamorous and stylish, and could withstand waves. The duo also referenced Tina’s modeling photos for inspiration by re-designing the classic styles she wore with fresh new twists. After two years of research and development, they officially launched Gigi C Bikinis in 2017.

2017-2018 COLLECTION

The debut collection offers a range of chic separates and one-pieces that showcase the brand’s signature aesthetic: clean lines, architectural shapes, and crisp, laser-cut details. A bold palette of solid black, white, red, and blue draws focus to the sleek silhouettes and intricate details, including hand-braided accents, inverted pleats and wrap-around silhouettes. Expert design features, such as luxury seam finishes and adjustable closures, give each piece support and structure, while luxurious, lightweight fabrics ensure a smooth, supple feel that accentuate the body.

Achieving the perfect fit is Gigi and Tina’s priority. Gigi C Bikinis are all perfectly contoured, comfortable and functional. Each style goes through a rigorous fit process in the company’s
Los Angeles design studio and is carefully refined over a series of fittings. The patterns are then cut and sewn with expert precision. Before designs are put into final production, they are tested by Gigi to ensure their unique style, glamorous lines and durability. This commitment to style and the highest quality extends to every step of the manufacturing process, with in-house Quality Control overseeing and inspecting each phase of production to ensure all pieces are perfected before they ever hit the beach.

Gigi C Bikinis are sold online at, where customers can view the entire collection, or shop the looks featured on the brand’s Instagram feed.