Our Process (How We Do It)
Each style goes through a rigorous fit process in the company’s Los Angeles design studio and is carefully refined over a series of fittings. The patterns are then cut and sewn with expert precision to flatter every body type and create silhouettes for women to shine in. Before designs are put into final production, they are tested by Gigi to ensure their unique style, glamorous lines and durability for living life to the fullest. This commitment to style and the highest quality extends to every step of the manufacturing process, with in-house Quality Control overseeing and inspecting each phase of production to ensure all pieces are perfected before they ever hit the beach, the gym, the town, or your closet. But our appreciation for beauty doesn’t end with design. As water lovers and avid beach goers, each of our products is sustainably packaged to ensure the environmental surroundings that have inspired us so much remain clean and beautiful.